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TikTok for Business 出海营销
文章 12 | 阅读 2.47万
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TikTok for Business 出海营销
快问快答！黑五素材究竟有哪些注意点？一次性带你搞明白
黑五就剩一个月左右，各位商家都做好准备工作了吗?想要成功冲单，抓人眼球又能勾起购买欲的带货素材可是必不可少的“利器”！但对不少商家而言,素材到底怎么做才有优秀的跑量、带货效果，可谓是眼前的一道坎。
2024 “黑五大战”在即！全套打法详解，带你登顶全年 GMV 高峰
前方即将到达【节点营销能量站·黑五站点)作为这一全年销售“重场戏”的主舞台，TikTok平台上已热度飙升购物灵感火花迸发，营销玩法花样翻新
ROI 提升 14.68%？快来试试全新升级的 Pangle IAA VBO
IAA是当下出海开发者最为关注的赛道之一，也是休闲益智、超休闲等类型手游实现收益的主流玩法。随着用户在移动设备上的投入时间不断增加，IAA的变现潜力也日益凸显。我们知道IAA收入=展示 x eCPM/1000，要想最大化应用内广告（IAA）的收入潜力，一方面可以增加广告展示量；另一方面则要提高平均每次展示带来的收入，通过深入挖掘用户偏好、精心设计广告位置、制定合理的变现策略等方式，确保每一次广告展
ROAS+60%：射击类游戏「Space Shooter」，如何玩转混合变现？
Rocket Studio是一家越南游戏工作室，专注于开发街机动作游戏，凭借其代表作“Galaxy Attack: Space Shooter”，Rocket Studio在全球游戏市场上赢得了声誉和玩家的热爱。Galaxy Attack: Space Shooter是一款中度游戏（Mid-core games），玩家扮演太空战斗的队长，指挥太空船对抗入侵的外星敌人，保护银河系。目前该游戏已覆盖巴
AI 遇上创意，做视频这么简单？全新 AI 驱动创意解决方案上线
在内容生产过程中的每一步，您都可以利用 TikTok Symphony 进行提效。它将人类的想象力与 AI 驱动的高效性相结合，能帮助不同规模的企业、创作者和机构降低制作门槛、提高生产力，并获得深度洞察。从脚本撰写、视频制作到创意优化，TikTok Symphony 让创意制作变得更简单——您将能尽情释放想象力，突破创意边界！广告主们熟悉的 Creative Assistant 如今已升级为一个由
想轻松找到目标客户？TikTok 广告管理平台新功能来啦！
借助 Audience Insights，您可以： ❖ 深入了解 TikTok 用户的兴趣和行为特征，并以此来提升广告效果 ❖ 在投放前通过简单的筛选设置，高效触达高意向用户群体 ❖ 收集定量和定性数据，辅助品牌精准刻画消费者画像 在品牌营销活动前期，广告主可以通过 Audience Insights 的筛选功能了解目标受众的基本信息，精准定位目标群体，有针对性地制定营销方案： 兴趣标签 ： 获悉
2022-12-09
阅读 1132TikTok 节点大促投放自查清单，你的品牌准备好了吗？
广告主首先需要明确本次营销的目标以及阶段性需要达成的 KPI。针对不同的投放目标，以下核心数据维度可供广告主参考： 面对 TikTok 用户年末购物季期间暴涨的消费热情，广告主需要提前完善品牌账户的各项设置，为品牌销量冲刺做好“后勤保障”。那么，不同类型的电商品牌如何进行账户/信号设置？各位广告主快来自查以下内容是否已完成！ 以下六条建议可以帮助广告主精准选择合适的广告产品，让品牌在 TikTok
2022-11-18
阅读 1215TikTok Made Me Play It，触达全球游戏玩家新方式
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2022-11-04
阅读 1108信息流广告想要发挥最大优势？这个细节千万别忽视
TikTok 正是这样一个既可以触达广泛用户，也可以为品牌广告安全保驾护航的平台。在这里，我们不断鼓励用户和品牌展示“真我”、与社群互动，而这一切的前提，是我们需要为用户营造稳定、开放的社群环境、为品牌提供可靠的广告安全解决方案。 因此，我们在全球 25 个国家和地区上线了 TikTok 素材库过滤工具（TikTok Inventory Filter)，为品牌运营提供一个安全、稳定的环境。 Tik
2022-10-21
阅读 726
