外贸催款邮件模板及技巧

关于外贸催款信的要点解析

催款在外贸业务中是个棘手问题，下面来分享写催款信的要点。

一、外贸催款信开头方式

“Again we call your attention to your payment due April 30.”

“We again call your attention to the following invoices which, according to our records, are still unpaid well beyond our normal terms:”

“Once again, we ask for your cooperation in paying your account which is now more than two months past due.”

“We have not received any response from you to the recent reminder we sent you on May 20 about your overdue account.”

“You did not respond to our first reminder of your overdue balance of $2578.50.”

“You have not answered my previous letters asking for payment on your $2578.50 purchase.”

二、催款信中的理由阐述

“Would you please let us have an explanation of why the invoice is still outstanding?”

“Please let us know why the balance has not been cleared.”

“We would like to know if there is a reason for your delay in paying your long overdue account.”

三、紧急催付信写法

1. “We cannot understand why your company has failed to repond to all our inquiries, because your account is seriously in arrears.”

2. “We are unwilling to accept any further orders from your company except on a cash basis until you have settled your past-due account of $5000.”

四、最后通牒的写法

(1) “This letter is to notify you that we have no choice but to put your delinquent account into the hands of our attorney if your check for $5000 is not received by August 10.”

(2) “We are instructing our attorney to proceed with the collection of your overdue accout, now five months in arrears, in whatever manner may be deemed necessary to protect our interests.”

五、外贸催款信结尾方式

“We would greatly appreciate your prompt payment.”

“We are counting on your cooperation in making a prompt payment.”

“Please send us your payment today, or at least let us know your reason for the delay.”

“Please restore our confidence in you and maintain your good credit rating by sending us your payment now.”

此外需注意，时间拖延越久，货款回收越难。在催款前，需明晰客户拖欠的原因，是疏忽、对产品不满、资金紧张还是故意，要针对不同情况采取不同收账策略。催款并非不可为之事，也无需华丽辞藻，最有效的就是直抒胸臆，绝不要说抱歉或拐弯抹角。只要技巧运用得当，完全可将收款作为与客户沟通契机。当然，若客户执意不付款，失去这种客户也没什么大不了。