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Shopify 是全球首屈一指的商务操作系统，致力于服务世界各地、各式各样的100万中小商户、大型零售贸易企业和国际知名品牌；其完善的软硬件及产品生态帮助用户简单便捷地，通过线上线下的多种渠道管理并销售自己的商品。
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Shopify中文出海攻略：www.shopify.cn/blog
域名运作方式及如何通过 Shopify 选择和启用域名
域名是什么？你的域名不仅仅是一个 URL。它是一个虚拟店面，供消费者在线上找到你的网站，发现你的品牌和产品。 对于使用 Shopify 来搭建独立站商家来说，域名往往是启动业务的第一步。选择一个域名是很重要的，既要代表你的品牌且容易被记住，又要够独特，消费者才不会把它跟其他域名混淆。下面，我们将为你全面介绍域名的运作方式、为 Shopify 网站选择域名的技巧，以及如何通过 Shopify 来启用
2022-02-11
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出海干货 | 2022 年全球市场营销节点盘点，跨境人必看！
为拥抱全球化出口贸易，出海品牌日渐朝着本土化运营策略靠拢。企业对当地文化和节日的理解程度决定了是否能巧妙地利用这个契机和消费者进行有效且有趣的互动。品牌方在进行营销传播规划时需要充分理解节日内涵，多方面资源整合资源打造关注度。为了帮助广大商家朋友了解海外节日全貌，我们整理了一份 2022 年跨境电商营销日历 ，让我们一起看看从全球到各大洲市场有哪些重点节日值得关注，在选品方向上有哪些值得参考的方
2022-01-28
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解锁 9 个代发货的货源工具，轻松入门跨境销售
一件代发(Dropshipping)也称代发货。顾名思义即让别人替你发货，自己无需承担库存投入和压货风险。 也就是说，无论何时接收到订单，你只需直接从代发货平台上的批发商处下单，他们会帮助你代发物流，将商品直接送达至消费者。在这个流程中，第三方发货商并不作为卖家出现，你对于消费者是唯一的卖家。 通过代发货模式，你可以做到零库存运营。 一件代发有什么优势？ 1 所需启动资金较少 启动成本可以大大降低
2022-01-14
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DTC 直面消费者模式与品牌案例分析
DTC模式(Direct-to-Consumer, 简称 DTC)，它是指品牌不依赖于中间的渠道商，直接向终端消费者销售产品的过程，即直面消费者模式，如今这股浪潮正在快速席卷全球的消费市场。 相关统计显示， 五分之二的美国人 已经习惯了不在亚马逊和沃尔玛等渠道购物，而是需要什么就直接从品牌的官网下单。目前来看，作为互联网产业下培育出来的高效模式，DTC 模式的增长潜力巨大，电子商务行业规模增长中的
2022-01-07
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Shopify 选品趋势预测：2022 年热销的17 种产品（附营销技巧）
<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: center; overflow-wrap: break-word !important;"><img class="rich_pages wxw-img" data-backh="706" data-backw="578" data-ratio="1.22109158186864" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/HicFB7icWDXXHUxuicHEATPfMvs9h6htJpngCtvFwb8nutibiaIicFBx2nfhHcR1S4chFIquciat2l7qibPzF1L7O83Zkg/640?wx_fmt=png" data-type="png" data-w="1081" _width="100%" src="./upload/thread_detail_img/20211230/61cd7dc1ca65b.jpg" wah-hotarea="click" crossorigin="anonymous" alt="图片" data-fail="0" style="margin: 0px; padding: 0px; outline: 0px; vertical-align: bottom; width: 556px; overflow-wrap: break-word !important; visibility: visible !important;"/><br style="margin: 0px; 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padding: 0px; outline: 0px; vertical-align: bottom; width: 556px; overflow-wrap: break-word !important; visibility: visible !important;"/></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: center; overflow-wrap: break-word !important;"><img class="rich_pages wxw-img" data-backh="1916" data-backw="578" data-ratio="3.3154486586493985" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/HicFB7icWDXXHUxuicHEATPfMvs9h6htJpnNLUAicazf9J4ONtTpHQj64qJia3LWiaPR3sDiaiayB5kS0g6OpJwXmhNoWQ/640?wx_fmt=png" data-type="png" data-w="1081" _width="100%" src="./upload/thread_detail_img/20211230/61cd7dc6acbd8.jpg" wah-hotarea="click" crossorigin="anonymous" alt="图片" data-fail="0" style="margin: 0px; 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padding: 0px; outline: 0px; vertical-align: bottom; width: 556px; overflow-wrap: break-word !important; visibility: visible !important;"/></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgb(51, 51, 51); font-family: -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: center; overflow-wrap: break-word !important;"><img class="rich_pages wxw-img" data-backh="135" data-backw="578" data-ratio="0.23311748381128586" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/HicFB7icWDXXHUxuicHEATPfMvs9h6htJpn058Y90nsOJw662VYZkUh1MOo7LAdB5bWH7xKhYlL9ibic4RHtPYicdkmw/640?wx_fmt=png" data-type="png" data-w="1081" _width="100%" src="./upload/thread_detail_img/20211230/61cd7dc85673c.jpg" wah-hotarea="click" crossorigin="anonymous" alt="图片" data-fail="0" style="margin: 0px; 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圣诞节全年大促：Shopify 商家如何备战跨境销售的最终旺季？
If you’re looking to return or exchange your order for whatever reason, we're here to help! We offer free returns within 30 days of purchase. You can return your product for store credit, a differ
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黑五网一，完美收官：Shopify 以 63 亿美元销售额创历史新高
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2021-12-03
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2021-12-02
阅读 1138
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