Facebook 跨境电商 广告入门指南 刚接触Facebook广告推广、海外社媒营销，不知道Facebook广告到底能带来什么，有何优势，具体又应该怎么做？ Facebook发布了《Facebook跨境电商广告入门指南》，Facebook代理商YinoLink易诺将对重点内容进行介绍，带你认识Facebook，明确为什么选择Facebook广告营销，跨出全球推广第一步。点击文末 阅读原文 可以下

Facebook整理了近期市场上高频出现的违规内容，其中特别强调了主页问题和禁止的商业模式所涉及的违规原因，Facebook官方代理商YinoLink易诺将为广告主们详细介绍一下，希望可以减少政策问题对账户带来的影响。 广告账户被封停或公共主页受到广告投放限制的主要原因一是多次出现商业模式违规，二是反复尝试投放不符合Facebook政策的广告，那么近期主要的违规点有哪些呢，一起来看一看吧！ Fac

在今天的直播中，Facebook代理YinoLink易诺为大家分享了一些近期Facebook高频违规广告案例，讲解了广告主应如何避免Facebook广告违规，违规后如何申诉，下面跟YinoLink易诺来看下具体内容吧~ 近期高频违规广告 1. 网络赌博和游戏 如果广告宣传需要具有货币价值的物品（包括现金或数字/虚拟货币，例如比特币）才能参与且奖品包括具有货币价值的物品的网络赌博和游戏，则广告主

6月3日Facebook产品更新来啦，快跟着Faceook代理商YinoLink易诺看下吧！ Facebook 产品更新 2021年6月3日 Facebook 商务管理平台间产品目录所有权变更 从2021年5月24日开始，Facebook 可以从另一个商务账户中要求拥有产品目录的所有权。如果企业终止与拥有其目录所有权的代理商/二代/合作伙伴的关系，现在将可以转移目录所有权。合作广告目录仍不允许转移

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又到月末啦，在今天的直播中，Facebook代理YinoLink易诺为大家详细讲解了5月Facebook产品更新，解答了关于iOS14.5的常见问题，下面跟YinoLink易诺来看下具体内容吧~点击阅读原文可以看直播回放哦！ 产品更新总结 28 May 2021 1. Facebook 开始推出“转化潜在客户”优化目标功能 2. Facebook APP端呈现加入“更多信息”的功能 3. iO

Facebook BM 公司验证 为什么要做BM公司验证? 在开始分享BM公司验证步骤前，还是先唠唠为啥要做BM公司验证。其实最大的原因就是验证成功的BM更安全，而且如果你的BM被封想要申诉，首先要通过BM公司验证才能进行申诉。综上所述，BM公司验证还是必须要做滴。 BM公司验证需要哪些资料？ 1. 公司详细信息：公司名称、地址、电话号码和邮箱（建议是以公司网站域名结尾的企业邮箱） 2. 公司营业

- 商务管理平台 Business Manager - 【为了使广告主了解在广告投放各个阶段Facebook广告政策管理与账户操作的基本原则，降低违规发生的可能性，Facebook团队制作了《Facebook 广告出海旅途政策探索指南》，YinoLink易诺将逐一为大家详细说明。】 使用 Facebook 投放广告需要具备个人账户、公共主页/粉丝页、广告账户和商务管理平台，YinoLink易诺来给

● ● ● 【为了使广告主了解在广告投放各个阶段Facebook广告政策管理与帐户操作的基本原则，降低违规发生的可能性，Facebook团队制作了《Facebook 广告出海旅途政策探索指南》，YinoLink易诺将逐一为大家详细说明。】 广 告 账 户 ● 开户指南 使用 Facebook 投放广告需要具备个人账户、公共主页/粉丝页、广告账户和商务管理平台，YinoLink易诺已经给大家讲过了个

卖货不是终点而是起点，做好品牌收益不止一点点！ 一位做电动自行车的亚马逊卖家，从早期的工厂转型开始做品牌。其产品不仅在亚马逊电动车榜单上排名前10，还成功入选了Facebook年度案例。 这家公司就是位于江苏的豪凌， 自从转型以来，该公司 3 年来年均增长率保持在 1 00% ，业绩增长迅速。 从其业绩来看，豪凌此次的转型是十分成功的。 据了 解，这位优秀的卖家是Facebook官方代理商Yi

据Facebook 2021年第一季度财报，Facebook 月活用户达到28.5亿，日活用户达18.8亿。当代人们的生活离不开社交媒体，Facebook 广告具有精准的目标定位功能，能够向最有可能关注您业务的用户展示您投放的广告。 使用 Facebook 投放广告需要具备个人账户、公共主页/粉丝页、广告账户和商务管理平台，这次Facebook代理商YinoLink易诺就来跟大家聊一聊如何运营Fa

如今消费者越来越看重个性化体验，91% 的消费者表示，购物时更有可能选择那些了解他们的需求，提供相关的优惠和推荐的品牌，97% 的消费者比较或非常关注个人数据隐私保护。 隐私 个性化 为了满足人们对隐私保护的需求，广告生态系统正在迅速地进化发展。如果不能与时俱进地调整策略，不仅会让用户体验变得糟糕，也会增加广告主的成本。 Facebook官方代理商YinoLink易诺将从三大变化和卖家应该采取的行

【为了使广告主了解在广告投放各个阶段Facebook广告政策管理与帐户操作的基本原则，降低违规发生的可能性，Facebook团队制作了《Facebook 广告出海旅途政策探索指南》，YinoLink易诺将逐一为大家详细说明。】 近期不少卖家反馈Facebook的政策越来越严格，账户刚注册成功就被禁用的情况也频频发生。一个Facebook个人账号足以让跨境新手卖家从入门到放弃。 那么到底应该怎么样设

5月6日Facebook产品更新来啦，快跟着Faceook代理商YinoLink易诺看下吧！ Facebook 产品更新 2021年5月6日 Facebook在全球开始推出“转化潜在客户”优化目标功能 Facebook开始推出“转化潜在客户”优化目标，该目标将针对潜在客户（即最有可能转化的潜在客户）的质量进行优化。现在在Ads Manager中选择“潜在客户生成”目标时，"转化潜在客户”现在可以作

又到月末啦，在今天的直播中，Facebook代理YinoLink易诺为大家详细解读了4月重要的Facebook产品更新和政策指南，下面跟YinoLink易诺来看下具体内容吧~点击阅读原文可以看直播回放哦！ 产品更新及政策指南 28 Apr. 2021 MUST KNOW - 影响转化API 成效的事件 - Facebook 流媒体动态广告 - Facebook广告洞察工具将迁移到商务套件中的洞