经常有人问亚马逊广告高曝光,但是没有点击是什么问题?可以从以下两个维度思考。 1)链接维度: 优化顾客浏览页面--主图,review,价格等顾客在搜索时可以看到的各个维度(特别是主图和价格,主图分析下是否出来的结果都是差不多的图片,顾客如何注意到你的链接) 2)广告维度: a.词的相关性:顾客搜索词和你产品是否是相关的?(如你是卖老年人蓝色的长袖衣服,如果顾客搜的是年轻人的衣服,这种情况你的CTR
1.亚马逊运营四大交易政策解读 2.亚马逊旺季账号安全指南 3.亚马逊账号风险防范与规避 4.亚马逊账号关联的三大因素 5.亚马逊【被关联】申诉模板 6.最牛的Amazon选品 运营 推广思维导图 7.如何做亚马逊创业团队的绩效管理
1.CPC-流程规范化思维导图 2.某大麦公司面试运营的37道考试题 3.亚马逊的算法下的listing优化维度(42页PPT) 4.亚马逊精细化运营课件 5.亚马逊运营最全方案思维导图
今天给大家分享的是 1.【实战】美妆品TOP卖家干货分享 2.【实战】亿级卖家易佰网络运营总监分享 3.亚马逊卖家运营统计数据分析发货计划excel可视化图表
1.ANKER CEO教你如何复制安克创新的亚马逊运营模式 2.亚马逊旺季爆单突围技巧解析 3.如何自建测评买手库 4.亚马逊出海营销超全攻略:亚马逊爆品打造 5.揭露轻松卖出60倍销量目标的亚马逊爆款选品方法 6.亚马逊运营SOP计划表
今天给大家分享的是 1.亚马逊运营日常工作账号数据追踪总表 2.亚马逊价格公式换算自动化表格 3.账户全面诊断模板V1.0.1--盈利(高阶)
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<section data-id="90800" data-tools="135编辑器" style="margin: 0px;padding: 0px;white-space: normal;"><p style="margin: 0px;padding: 0px;clear: both;min-height: 1em;text-align: center;"><br/></p><section data-id="90800" data-tools="135编辑器" style="margin: 0px;padding: 0px;white-space: normal;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"><p style="text-align: center;"><img class="aligncenter" data-galleryid="" data-ratio="0.4859504132231405" data-s="300,640" src="https://img.amz123.com/upload/thread_wx_img/20221107/636851d9ae5fc.jpg/viewthumb" data-type="png" data-w="1815" style=""/></p><p style="text-align: center;"><img class="aligncenter" data-galleryid="" data-ratio="0.4859504132231405" data-s="300,640" src="https://img.amz123.com/upload/thread_wx_img/20221107/636851da2ddd8.jpg/viewthumb" data-type="png" data-w="1815" style=""/></p><p style="text-align: center;"><img class="aligncenter" data-galleryid="" data-ratio="0.4859504132231405" data-s="300,640" src="https://img.amz123.com/upload/thread_wx_img/20221107/636851daa9cf4.jpg/viewthumb" data-type="png" data-w="1815" style=""/></p><p style="text-align: center;"><img class="aligncenter" data-galleryid="" data-ratio="0.4859504132231405" data-s="300,640" src="https://img.amz123.com/upload/thread_wx_img/20221107/636851db1860b.jpg/viewthumb" data-type="png" data-w="1815" style=""/></p><p style="text-align: center;"><img class="aligncenter" data-galleryid="" data-ratio="0.4859504132231405" data-s="300,640" src="https://img.amz123.com/upload/thread_wx_img/20221107/636851db6e616.jpg/viewthumb" data-type="png" data-w="1815" style=""/></p><p style="text-align: center;"><img class="aligncenter" data-galleryid="" data-ratio="0.4859504132231405" data-s="300,640" src="https://img.amz123.com/upload/thread_wx_img/20221107/636851dbea9a5.jpg/viewthumb" data-type="png" data-w="1815" style=""/></p></section></section><p style="display: none;"><mp-style-type data-value="3"></mp-style-type></p>
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从国庆假期开始,谷歌宣布谷歌翻译在大陆市场关闭。 大陆用户再也无法直接上谷歌翻译的网页版了。 谷歌翻译浏览器插件、Chrome浏览器右键翻译、谷歌翻译APP,均失效 修改host文件,找到可用的IP地址然后修改服务器后就可以恢复翻译。 修改电脑参数 翻译软件推荐 01 彩云翻译: https://fanyi.caiyunapp.com/#/ 图源:网页截图 彩云翻译 的翻译效果还不错,但是 语言构
关于亚马逊促销折扣那些事,相信不少卖家都会有疑惑,尤其对于新手卖家来说,今天就给大家分享做活动时,如何避开促销折扣的坑...... 什么情况下用Coupon/ Promotion • Coupon: 流量减少或者排名连续两三天下滑的时候,一般开10%-15%,促销时间一般为期3-5天, 通常不超过一个星期。 (设置短时间一方面是为了随时调整活动,另外一方面是coupon多一个流量入口展示即将结束的
进入Q4,又来到了年度的电商旺季。感恩节、黑五、网络星期一,从年初期待到年尾的几个电商大促都集中在这个时间段。借着节日的东风,卖家通常会做出一些动作,吸引潜在客户: 一、推出系列连续的促销活动,店铺页面等更换成对应的营销页面,拉升销量。 二、借机推出或升级新的产品,完成产品或品牌换新,提升品牌影响力。 三、尝试新的促销方式或者新的推广引流渠道,测试产品和渠道的匹配度,扩大销售圈。 四、了解行业、竞
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亚马逊规定商品图片要干干净净,连浮水印都不能有,所以导致被盗图的事频频发生。甚至图片的所有人还被盗图片的人检举,因此被移除了 Listing。 分享下亚马逊后台完整的申诉流程。这样的投诉方法,有时后亚马逊会在第一次申诉后马上帮你移除盗用者的 Listing,有时后则需要多提交几次才会移除,依照每个人的状况不同,自行决定提交申诉的次数。 如果你的竞争对手只是刚开始卖,还没有影响到你的销售,可以考虑先